Public Health – the ‘wide net’ approach

Last week I started some additional work outside of the University,with Nottingham City Public Health. In healthcare it is easy to turn immediate focus to those at the extremes, expending maximum resource to bring them into the band of majority. For instance, the drive to tackle obesity often prioritises those who are medically overweight (morbidly obese) as this category is seen as high risk. Public health allows the scope to attempt to influence and change the behaviour of the majority for the better, less concerned with exclusively medical interventions but, instead,  turning attention to changes in lifestyle and other health risk contributors (in the case of obesity). The results may not be as drastic as those seen in at the extremes, but the impact is widespread amongst a given population.

My first project will look at the needs of those most at risk from sight loss within the city’s population. This work will form part of an overview of Sensory Impairments in Nottingham, in light of the Public Health Outcomes Framework. Better get reading!

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Video-Podcast Creation – CLAHRC

Following the CLAHRC Video Competition back in February of this year, I joined the new Video-Podcast team for the CLAHRC LNR’s Implementation Theme. We are currently in the process of producing a short video which will provide a concise summary of the group’s activities. Publicising and marketing any form of work to your target audience in a way that is accessible, be it an idea, a research  project or the results of a health evaluation,  is important in ensuring that people find out about your organisation and are provided with the opportunity to learn more about it if they so wish. As we started to create the video storyboards drafts, I began to realise the volume of high quality and potentially impactful research and collaborative work that takes place between the CLAHRC LNR and healthcare bodies, work that many outside of the projects themselves would simply be unaware of (particularly the general public, who experience the results of health research every day, knowingly or otherwise). After creating the video, I think it would be great to obtain feedback from others outside CLAHRC to see whether it was successful disseminating the group’s main aims in a clear & simple manner.